A new church in the heart of Pittsburgh that meets in a bar called, “The Altar Bar”? Of course, it was much more than just a unique meeting place. Steel City Church’s mission is to be a community of real people, living real life and connected to a real God.
They hoped to have at least 150 people show up for the grand opening, Giant helped bring in over 220. To create a “community discussion,” we photographed real people from all walks of life in a faux Last Supper setting and created a multitude of low cost flyers, posters and other materials that we wild-posted around the city. In conjunction with major newspaper coverage, local Radio Talk Show appearances and other PR related events engineered by Giant Ideas.
Big success on a limited budget...
now that’s a Giant Idea. |
